Description
Frigade is a comprehensive digital adoption platform designed for software companies to enhance user onboarding and product adoption. At its core is the Frigade Assistant, an AI-powered tool that integrates directly into your product. This assistant learns your product's workflows by actively using them, combining this understanding with existing documentation and team guidance. It then answers user questions and provides real-time, guided walkthroughs, even taking actions on behalf of the user.
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The platform offers several key components. Frigade Assistant provides a ready-made interface for in-app guidance. Frigade Engage offers code-first React components for building user onboarding flows, product tours, checklists, and feature announcements, allowing teams to ship these as reviewable code. For companies with existing AI agents, the Assist API allows integration of Frigade's product answers and guided walkthroughs, enabling their own agents to leverage Frigade's product expertise while maintaining their custom interface and model. Additionally, Frigade Knowledge audits and rewrites help center articles to ensure they accurately reflect the live product.
Frigade is designed to adapt as your product evolves, automatically re-learning workflows when changes are shipped to ensure its guidance remains current. Teams can also review conversations and coach the assistant's responses for continuous improvement. The platform offers extensive customization options, allowing users to brand the assistant with their logo, colors, and typography, with full white-label branding available on enterprise plans. It also supports seamless integration with existing support tools, routing conversations to human agents with full context when needed.
Deployment options include a hosted service with US or EU data residency, and self-hosting with your own LLM keys for Enterprise clients. Frigade is SOC 2 Type II certified and GDPR compliant, ensuring data security and privacy. The platform integrates with a wide array of tools for analytics, CRM, help desk, and team collaboration, including PostHog, Mixpanel, HubSpot, Salesforce, Slack, Intercom, and Zendesk, allowing for targeted suggestions, knowledge syncing, and conversation review.
- CategoryCustomer Success & Onboarding
- Pricing ModelFreemium
- DeploymentCloud, Self-hosted
- PlatformsWeb
Frigade's Core Features
AI Assistant for in-product guidance
Learns product workflows by using them
Answers user questions in real-time
Takes actions for users within the product
Automatically re-learns product changes
Customizable branding for assistant interface
Integrates with existing support tools for human handoff
Assist API for integrating product knowledge into custom agents
Code-first React components for onboarding (Frigade Engage)
Product tours, checklists, and feature announcements
Audits and rewrites help center articles (Frigade Knowledge)
Self-hosting option with custom LLM keys
US and EU data residency options
SOC 2 Type II certified and GDPR compliant
Conversation review and coaching for assistant responses
How to use Frigade?
Provide Login: Set up an account with access to the product areas you want Frigade to learn.
Frigade Learns: Frigade signs in and works through your product's workflows to understand its features and tasks.
Connect Knowledge: Integrate existing documentation and provide team guidance for additional context.
Deploy Assistant: Add the Frigade Assistant SDK to your application or connect the Assist API to your own agent.
Customize Interface: Configure the assistant's logo, colors, typography, and positioning to match your brand.
Review & Coach: Monitor user conversations, review responses, and coach the assistant to improve its accuracy.
Rollout: Plan and launch Frigade Assistant or Assist API to your users.
Frigade's Use Cases
- User Onboarding
- Product Adoption
- In-App Support
- Feature Announcements
- Workflow Guidance
- Help Center Optimization
- Agent Augmentation
- Customer Education







