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Userflow

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Userflow is an AI-powered product adoption and onboarding platform. Product and customer success teams build no-code in-app onboarding, guide users in the moment, and use AI to surface friction and know what to improve next.

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Userflow is an AI-powered product adoption and onboarding platform for customer-obsessed teams, powered by its FlowAI intelligence layer. It helps teams build in-app onboarding, guide users in the moment, and continuously improve adoption, all from one platform and without engineering help.

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Userflow is built around two products that share a single flow library. Adoption Studio drives adoption proactively: teams configure which users see which in-app experience, under which conditions and at which point in the journey, and Studio deploys those experiences automatically. Adoption Agent is for on-demand support: when a user asks a question in chat, the Agent reads the request, finds the most relevant flow in the library, and guides the user through it or completes the task with Action Flows. Many teams run both to reach users proactively and be there when they reach out.

FlowAI uses real product signals to decide when and where guidance appears, shapes steps and structure so teams can build experiences in minutes, and continuously analyzes how users move through the product to surface friction, drop-offs, and wins. Studio adds targeting, checklists, surveys, A/B testing, and a full analytics suite, while Agent adds AI chat trained on your docs, suggested flows, a resource center, and CS integrations. The Userflow MCP connects flow and behavior data to tools like Claude and ChatGPT. Pricing starts at $240 per month with a 14-day free trial and no credit card required.

  • CategoryCustomer Success & Onboarding
  • Pricing ModelPaid
  • DeploymentCloud
  • PlatformsWeb

  • No-code in-app onboarding and guided experiences

  • Adoption Studio for proactive, targeted flows

  • Adoption Agent that answers questions and completes tasks

  • FlowAI guidance driven by real product signals

  • Automatic friction, drop-off, and win analysis

  • Checklists, surveys, and A/B testing

  • Full analytics suite and CS integrations

  • Userflow MCP to connect data to Claude and ChatGPT

  1. Install Userflow: Add Userflow to your product with no engineering needed.

  2. Build flows: Create in-app experiences in minutes with FlowAI shaping steps.

  3. Target with Studio: Set which users see which flow, under which conditions.

  4. Add Adoption Agent: Let the Agent guide users who ask questions in chat.

  5. Analyze and improve: Use analytics to surface friction and know what to fix next.

  • User onboarding
  • Proactive adoption
  • In-product support
  • Adoption analytics

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