Description
Popl is an AI-powered go-to-market platform built for B2B teams that drive revenue from events and conferences. Its universal lead scanner uses AI-powered OCR to read event badges, paper business cards, and QR codes, then enriches the extracted details into full contacts, so teams can capture, qualify, and sync leads to their CRM without manual data entry, at trade shows, conferences, and every event in between.
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Because it reads the printed information on a badge and enriches it from trusted data sources, Popl works at any event, even when badges use encrypted QR codes that only the event's official app can decode, and without expensive event badge API kits. Its proprietary AI enrichment captures a contact's name and company and returns verified business emails, direct phone numbers, LinkedIn profiles, and firmographic details with an industry-leading 90% match rate in seconds. Popl also captures leads offline and syncs them automatically once back online, and it is the only app that can scan other companies' digital business cards.
Captured leads sync to leading CRMs and marketing automation platforms including Salesforce, HubSpot, Marketo, Microsoft Dynamics, Zoho, and Monday.com, with real-time creation and updates, custom field mapping, campaign tagging, lead routing, and automatic de-duplication. Teams can also measure event ROI and attribution.
For larger organizations, Popl adds subteams, department branding, permission controls, and native HR integrations (Azure AD, Google Workspace, Workday) for automated on- and off-boarding. It provides enterprise-grade security with SOC 2 Type 2 compliance and GDPR, works on iOS and Android in all languages, and offers all-inclusive pricing with no per-seat or per-scan fees.
- CategoryLead Generation Tools
- Pricing ModelContact sales
- DeploymentCloud
- PlatformsiOS, Android
Popl's Core Features
Universal AI-OCR lead scanner for badges, business cards, and QR codes
Proprietary AI enrichment with a 90% email or LinkedIn match rate
Works at any event, even with encrypted QR codes and no badge API kits
Offline capture with automatic sync when back online
Real-time CRM and MAP syncing with de-duplication and field mapping
Scans other companies' digital business cards
Event ROI and attribution reporting
Enterprise controls, HR integrations, and SOC 2 Type 2 security
How to use Popl?
Set up your team: Onboard quickly, connect your CRM integrations, and create your first campaign.
Scan at the event: Use the universal scanner to capture badges, business cards, or QR codes.
Enrich automatically: Popl AI turns each scan into a full contact with verified email, phone, and LinkedIn details.
Sync to your CRM: Push qualified leads to your CRM in real time, with de-duplication and routing.
Measure ROI: Analyze attribution reports and event performance to track pipeline from events.
Popl's Use Cases
- Trade show lead capture
- Contact enrichment
- Event ROI measurement
- Digital business cards
- Enterprise team management
