Description
Анабар is a free Chrome extension designed to offer comprehensive analytics for major Russian marketplaces, specifically Wildberries and Ozon. Its primary function is to empower sellers and businesses with data-driven insights to optimize their strategies, increase sales, and reduce advertising costs.
The extension provides detailed advertising analytics, including real-time ad bid data for search queries, and insights into auction participants' performance metrics like boost, delivery speed, and other auction properties. It also tracks auto-campaigns and their CPM (Cost Per Mille) to help users manage their advertising spend more effectively.
Beyond advertising, Анабар offers robust product and niche analysis. Users can view historical price trends and order volumes for the past month, check stock levels across different regions, and assess earned and lost revenue. The tool identifies popular price segments within niches and highlights the largest suppliers based on revenue and order volume.
To begin using Анабар, users need to register on the anabar.ai website, which is a free process. While the extension itself is free, the accompanying service offers advanced features. These include advertising management tools that can reduce promotion costs by an average of 2.3 times, an SEO assistant powered by АнабарGPT for optimizing product listings, and deeper analytics with over 5500 filters and historical data dating back to 2020.
Анабар holds official certifications and partnerships, including being certified by Wildberries, which officially recommends its services for promotion. It is also an Ozon business partner, receiving market data directly from the marketplace. Furthermore, the tool has passed verification by the Ministry of Digital Development, entering the software registry.
The tool is ideal for e-commerce entrepreneurs, online retailers, and marketing professionals looking to gain a competitive edge on Wildberries and Ozon. By leveraging Анабар's data, users can make informed decisions about product selection, pricing strategies, inventory management, and advertising campaigns, ultimately driving business growth and profitability on these platforms.
Анабар's Core Features
Free analytics for Wildberries and Ozon
Product and advertising analysis
Identification of free niches and best-selling products
Ad bid analysis for search queries
Auction participant performance metrics
Auto-campaign CPM tracking
Historical price and order volume data
Regional stock level monitoring
Earned and lost revenue calculation
Popular price segment identification
Top supplier analysis by revenue and orders
Official Wildberries certification
Ozon business partner status
Verified by Ministry of Digital Development
How to use Анабар?
Install the Анабар Chrome extension
Register on the anabar.ai website
Navigate to Wildberries or Ozon product/search pages
Utilize extension features for ad and product analytics
Analyze data to identify niches and optimize listings
Explore advanced features on the anabar.ai service
Анабар's Use Cases
- Marketplace Analytics
- Niche Discovery
- Competitor Analysis
- Advertising Optimization
- Sales Forecasting
- Inventory Management
- Pricing Strategy
