Description
ZEPIC offers a composable Marketing OS designed to enhance customer engagement and automate marketing efforts through AI. The platform aims to make every campaign personalized and profitable by learning from data, actions, and context, thereby driving conversions and fostering lifelong customer relationships. It supports marketers in running campaigns across various channels, ensuring the right audience receives the optimal message at the ideal time.
Read More
At its core, ZEPIC functions as a unified operating system for marketing, integrating a built-in Customer Data Platform (CDP), segmentation tools, omnichannel capabilities, a team inbox, and analytics reporting. The in-built CDP consolidates fragmented data from over 50 integrations, creating a comprehensive 360-degree view of each customer. This real-time tracking and unified profile information empower marketers to understand their audience deeply.
Audience segmentation is a key capability, allowing for the creation of micro-segments with advanced filters and real-time data refreshes. This ensures that outreach is laser-focused, driving personalized engagement. ZEPIC facilitates omnichannel engagement, enabling marketers to reach customers across Email, WhatsApp, and Instagram with tailored messages. The platform's team inbox centralizes customer interactions, including WhatsApp replies and Instagram DMs, allowing for personalized responses and efficient lead management.
Analytics and reporting are provided through real-time dashboards that highlight key performance metrics, from engagement to conversions, and flow reports offer live intelligence on automated journeys. ZEPIC's AI capabilities assist in generating content, building segments, and creating flows based on desired outcomes. The platform emphasizes tying all marketing efforts back to revenue, margin, and incremental uplift. It is designed for quick setup, allowing users to launch profitable campaigns from day one.
The platform is trusted by over 1000 marketers and integrates with more than 50 tools, including e-commerce platforms like Shopify and Magento, CRMs, loyalty apps, and POS systems, adapting to both D2C and omnichannel business models. ZEPIC is positioned as a solution for businesses looking to unify customer data, understand customer behavior, and unlock growth through intelligent, personalized marketing automation.
- CategoryMarketing Automation
- Pricing ModelFreemium
- DeploymentCloud
- PlatformsWeb
ZEPIC AI Marketing Platform's Core Features
AI-infused customer engagement
Marketing automation platform
Unified data platform (CDP)
Cross-channel campaign management (Email, WhatsApp, Instagram)
Real-time analytics and reporting
Audience segmentation with advanced filters
Omnichannel team inbox
Personalized messaging capabilities
AI-powered content generation
Integration with 50+ tools
Composable Marketing OS
Customer journey automation
Revenue attribution
How to use ZEPIC AI Marketing Platform?
Configure: Connect your data sources and integrate with existing tools.
Segment: Define target audiences using advanced filters and real-time data.
Personalize: Craft tailored messages and offers for each customer segment.
Engage: Launch cross-channel campaigns via Email, WhatsApp, and Instagram.
Automate: Build customer journeys and workflows for continuous engagement.
Analyze: Monitor campaign performance with real-time dashboards and reports.
Optimize: Use AI insights to refine strategies and improve ROI.
ZEPIC AI Marketing Platform's Use Cases
- Personalized Campaign Creation
- Customer Data Unification
- Omnichannel Customer Engagement
- Audience Segmentation
- Marketing Automation Workflows
- AI-Powered Marketing
- Conversion Rate Optimization
- Customer Retention
