Description
What Sells Next is a comprehensive platform designed for Etsy sellers and hands-on makers looking to discover, validate, and launch new products. The tool streamlines the process of finding product ideas that align with a maker's skills, tools, and materials, then guides them through market research, planning, and listing preparation for Etsy.
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The platform offers a suite of practical tools, starting with Etsy keyword research to identify trending search terms and estimated search interest. The Crossover Lab is a unique feature that helps makers combine two distinct ideas or themes to create a fresh, unique product concept, supported by keyword and listing evidence. Users can explore market and competitor research to understand demand, pricing, and shop momentum, ensuring their next make has a strong potential for success.
Key capabilities include the ability to discover new product directions based on skills and materials, compare live Etsy examples and asking prices, and use tools like the Opportunity Radar for seasonal ideas. For planning, the Idea Board allows users to save promising directions with their evidence, while Build Guides and coaching help turn ideas into practical making plans with material lists and steps. The Fee & Profit Calculator assists in pricing products accurately, factoring in materials, work time, and delivery costs.
What Sells Next also supports listing optimization with tools like Listing Audit for title, description, and tag improvements, and Keyword Research for shortlisting relevant phrases. A notable feature is Listing Videos, which transforms product photos into short videos for Etsy listings, available with credits. The platform is built by an Etsy seller, Joe, to provide clear direction and reduce the time spent on research.
Target users are primarily Etsy sellers, from those just starting their first shop to experienced makers looking to expand their product lines or improve existing listings. The platform focuses on physical products, covering crafts from ceramics and textiles to woodworking and 3D printing. While keyword and product research do not require an Etsy shop connection, linking a shop enables personalized suggestions, listing reviews, and search visibility tracking.
What Sells Next operates on a freemium model, offering a Free tier with daily keyword lookups, starter crossovers, and discovery searches. The Premium tier, available for a monthly subscription, unlocks unlimited keyword lookups, more extensive discovery and crossover tools, editable AI listing drafts, weekly Market Briefings, and video credits. The platform emphasizes that while it provides useful signals and modelled search estimates, it cannot guarantee sales or profit, encouraging makers to inspect sources and test ideas before committing.
- CategoryListing & Store Optimization
- Pricing ModelFreemium
- DeploymentCloud
- PlatformsWeb
What Sells Next's Core Features
Etsy Keyword Research
Crossover Lab for Product Ideas
Market and Competitor Research
Listing SEO Tools
Fee & Profit Calculator
Idea Board for Saving Concepts
Build Guides & Coaching
Listing Audit for Improvements
Listing Videos from Product Photos
Opportunity Radar for Seasonal Ideas
Shop Search Position Tracking
AI Listing Drafts
Weekly Market Briefing
Etsy Chrome Extension
How to use What Sells Next?
Discover Ideas: Explore product ideas based on your skills, tools, and materials using Keyword Research or Discover Products.
Combine Concepts: Use the Crossover Lab to blend two ideas or themes, generating unique product concepts with supporting market evidence.
Validate Demand: Check an idea by comparing Etsy listings, asking prices, and buyer signals, and analyze search interest with keyword estimates.
Plan Your Make: Develop promising ideas into practical making plans using Build Guides and coaching, outlining materials and steps.
Calculate Profit: Utilize the Fee & Profit Calculator to estimate profit margins, considering materials, work time, and Etsy fees.
Optimize Listing: Prepare your Etsy listing with tools for title, description, and tag improvements, and create listing videos from photos.
Track Performance: Connect your Etsy shop to review active listings, track search visibility, and monitor competitor momentum.
What Sells Next's Use Cases
- Product Idea Generation
- Market Demand Validation
- Unique Product Creation
- Etsy Listing Optimization
- Profit Margin Calculation
- Seasonal Product Planning
- Competitor Analysis
- Listing Video Creation
- Making Plan Development
- Shop Search Visibility Tracking
