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viral.app

viral.app is an operating system for UGC marketing that lets brands and agencies hire, track, and pay short-form video creators across TikTok, Instagram Reels, YouTube Shorts, and Snapchat Spotlight from one workspace.

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viral.app is built for teams running organic creator marketing at scale. Through the Canvas UGC marketplace, brands post jobs and creators apply with full profiles including portfolio videos, connected social accounts, languages, and location. Teams chat with applicants in Creator Hub, hire the ones that fit, and onboard them into campaigns.

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The platform tracks any public account or video from a URL alone, with no logins required, covering TikTok, Instagram and Facebook Reels, YouTube Shorts, and Snapchat Spotlight. A cross-platform dashboard aggregates views, CPM rates, and revenue, supports competitor tracking, and can classify videos with AI. Data refreshes daily on all plans, with faster syncs and manual refreshes on higher tiers.

viral.app also handles performance-based payouts. Teams define base fees and bonuses, and an integrated partner acting as merchant of record invoices and pays creators in 50+ currencies, with a 3% payout management fee. Reporting integrates with Slack and Discord, and an org-scoped API plus n8n and MCP support let teams build custom reports, alerts, and agent workflows.

Hosting is in Germany, and the company states that internal creator, account, and video data is never shared or reused, and that invited creators stay private to a workspace.

  • CategoryInfluencer Marketing Tools
  • Pricing ModelPaid
  • DeploymentCloud
  • PlatformsWeb

  • Canvas UGC marketplace to post jobs and receive creator applications with full profiles

  • Track any public TikTok, Instagram, Facebook, YouTube, or Snapchat account from a URL with no login

  • Cross-platform dashboard for views, CPM rates, and revenue in one place

  • Competitor tracking with top creators and winning formats

  • AI video classification and hashtag-level tracking

  • Performance-based payout calculation with merchant-of-record invoicing in 50+ currencies

  • Slack and Discord reporting, real-time alerts, and public shareable dashboards

  • Org-scoped API with CSV export, n8n node, and MCP server for agent workflows

  1. Onboard creators: Post a job so creators apply with full profiles, or invite creators you already work with.

  2. Track creators and competitors: Paste public URLs from TikTok, Instagram, YouTube, Facebook, or Snapchat to monitor views, CPM, and revenue.

  3. Set payout terms: Define base fees and performance bonuses for each creator.

  4. Pay on autopilot: Let the integrated payout partner calculate, invoice, and pay creators globally.

  5. Report and automate: Pull reports into Slack or Discord, set alerts, or connect the API and n8n for custom workflows.

  • Hire UGC creators
  • Track high-volume UGC
  • Competitor research
  • Agency client reporting
  • Automated creator payouts

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