Description
Substrata is an AI-driven platform that serves as a real-time sales coach for B2B professionals. It leverages advanced behavioral intelligence to decode nonverbal signals and power dynamics in sales interactions. By analyzing speech patterns, pauses, and turn dynamics, Substrata uncovers prospects' true attitudes and perceptions, enabling sales teams to sell smarter and close deals faster.
The platform offers features like SoundWave, which analyzes behavioral cues during online meetings, and Temper, which provides instant personality data analysis to understand prospects' decision-making styles. Substrata also includes tools like the Message Wizard, which simulates the impact of email drafts, helping users adjust sentiment and authority levels for optimal communication.
Substrata is trusted by thousands of B2B revenue teams worldwide, with verified improvements in win rates, goal attainment, and demo-booking rates. The platform is CCPA and GDPR compliant, ensuring data privacy and security.
Pricing for Substrata is flexible, with a Professional plan available at $50 per seat per month, and custom pricing for larger teams. The platform integrates with popular tools like Zoom, Google Meet, and MS Teams, making it a versatile choice for sales teams looking to enhance their performance through AI-driven insights.
Substrata AI Sales Coach's Core Features
Decode nonverbal signals in sales interactions
Analyze speech patterns and turn dynamics
Provide real-time sales coaching
Offer personality data analysis with Temper
Simulate email impact with Message Wizard
Increase win rates and goal attainment
Integrate with Zoom, Google Meet, MS Teams
CCPA and GDPR compliant
How to use Substrata AI Sales Coach?
Configure: Set up integrations with communication platforms
Use: Analyze meetings and emails for hidden signals
Optimize: Adjust strategies based on AI insights
Review: Monitor performance metrics and refine approaches
Substrata AI Sales Coach's Use Cases
- Sales Coaching
- Meeting Analysis
- Email Optimization
- Prospect Analysis
- Performance Monitoring








