Description
Socialbakers, a leading social media analytics company, merged with Astute Solutions in 2021 to form Emplifi. This AI-powered platform is designed to unify social media marketing, commerce, and customer care under one roof. Emplifi leverages AI to automate content orchestration, social listening, and influencer marketing, making it a comprehensive solution for enterprises looking to scale their social media operations.
The platform is powered by Emplifi Fuel, an intelligence engine that connects customer data, AI agents, and workflows across marketing, commerce, and care. This allows for autonomous decision-making and execution, turning every customer touchpoint into a competitive advantage. Emplifi's capabilities include social media publishing and scheduling, sentiment analysis, user-generated content management, and unified analytics.
Emplifi is particularly suited for mid-market and enterprise brands across various industries, including retail, travel, consumer packaged goods, and media. It offers a unified autonomous CX platform that helps brands deliver personalized experiences at scale. The platform's AI agents handle content orchestration, planning, publishing, and optimizing social content, while service orchestration routes and resolves customer interactions across channels without manual intervention.
Emplifi's pricing model includes custom enterprise pricing available upon requesting a demo. The platform is recognized as a leader in enterprise customer experience management by industry analysts like Forrester and IDC. It is trusted by over 20,000 brands globally, including Toyota, Stanley, and Bath & Body Works.
Overall, Socialbakers by Emplifi provides a robust solution for enterprises looking to enhance their social media strategy with AI-powered tools, offering a seamless integration of marketing, commerce, and customer care operations.
Socialbakers by Emplifi's Core Features
AI-powered social media management
Content orchestration
Social listening
Influencer marketing
Unified analytics
User-generated content management
Sentiment analysis
Social media publishing and scheduling
Service orchestration
AI chatbot automation
Ratings and reviews syndication
Live video shopping
Agent case management
AI summarization
Spike alerts for trending topics
How to use Socialbakers by Emplifi?
Configure: Set up your social media accounts and preferences
Use: Leverage AI tools for content orchestration and social listening
Optimize: Analyze performance with unified analytics
Collaborate: Integrate marketing, commerce, and care teams
Socialbakers by Emplifi's Use Cases
- Social Media Management
- Influencer Marketing
- Customer Care Automation
- Social Commerce
- Sentiment Analysis








