Description
SellTo.us provides a comprehensive AI concept testing platform designed to help founders, service businesses, online stores, brands, and marketing teams validate their ideas before launch. The service allows users to test startup ideas, apps, services, products, ads, and even prices on up to 100,000 AI-simulated participants. This process generates detailed reports that highlight simulated reactions, potential objections, key areas for improvement, and suggested validation experiments.
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The platform operates by creating AI personas with realistic ages, jobs, budgets, and habits. These simulated participants provide reactions such as interest, willingness to try, or purchase intent, depending on the idea type. This structured testing approach offers a fast alternative to traditional focus groups, delivering insights in minutes rather than weeks. Users describe their idea in plain words, optionally adding prices and images, and the system generates a full report with a clear verdict, identifying the most interested audience segments, main objections, and a suggested price to test next.
SellTo.us offers various test sizes, starting with a free Idea Snapshot for 100 AI-simulated participants, and scaling up to 100,000 participants for more in-depth analysis. Paid tests include features like comparing multiple versions (prices, headlines, offers, images), detailed audience group breakdowns, quoted answers from simulated participants, and practical validation plans. For larger tests, users can receive ad targeting guides for platforms like Meta, TikTok, and Google, and even results broken down by city to aid in launch planning.
While the platform uses advanced AI models like Claude Sonnet 5.5 and Claude Haiku 4.5 to plan audience groups and generate responses, it explicitly states that results are simulated and not real customer data or forecasts of sales or sign-ups. The reports emphasize that findings are AI hypotheses to be confirmed with real people, and every report concludes with suggested real-world validation steps. The service is designed as a fast first check to identify potential issues and refine concepts, rather than a prediction of market success.
- CategoryMarket Research Tools
- Pricing ModelFreemium
- DeploymentCloud
- PlatformsWeb
SellTo.us's Core Features
AI-Simulated Participant Testing: Test ideas on up to 100,000 AI-simulated participants.
Detailed Reports: Receive comprehensive reports on simulated reactions, objections, and improvements.
Idea Snapshot: Free initial test with 100 AI-simulated participants for a quick read.
Audience Group Analysis: Results broken down by up to 100 audience groups based on age, job, budget, and habits.
Version Comparison: Compare up to 5 versions of ideas, prices, headlines, offers, or images side-by-side.
Quoted Answers: Access up to 200 quoted answers from AI-simulated participants.
Ad Targeting Guide: Generate ad sets with suggested ages, interests, platforms, messages, and budget splits for Meta, TikTok, and Google.
Image Voting: Participants pick their favorite image from multiple options, with results by audience group.
Validation Plans: Receive practical two-week or 30-day validation roadmaps and next-step checklists.
PDF Reports: Download detailed, presentation-ready PDF reports for paid tests.
Re-testing Capability: Re-test improved versions against old ones with the same simulated audience.
Customizable Audience: Select country, city, and define up to 10 audience groups.
Privacy: All tests are private to the user's account and not shared or published.
One-Time Purchases: Tests are bought individually, with no subscription required.
Multiple Idea Types: Supports testing startup ideas, apps, services, products, and advertising concepts.
How to use SellTo.us?
Describe Idea: Write your startup idea, app, service, product, or ad in plain words, optionally adding a price and images.
Define Audience: Choose a country and city, then add up to 10 audience groups based on age, job, interests, or habits.
Select Test Size: Pick a test size from 100 (free) to 100,000 AI-simulated participants.
Run Test: The AI models plan shopper groups and create individual simulated participants who react to your idea.
Receive Report: Get a detailed report emailed to you, outlining simulated reactions, objections, and improvement suggestions.
Analyze Results: Review the verdict, audience interest, main objections, and suggested validation steps.
Iterate & Re-test: Refine your idea based on feedback and re-test it against previous versions with the same simulated audience.
SellTo.us's Use Cases
- Startup Idea Validation
- App Idea Testing
- Service Concept Evaluation
- Product Concept Testing
- Ad Concept Comparison
- Pricing Strategy Validation
- Audience Segmentation Analysis
- Feature Prioritization
- Marketing Message Refinement
- Pre-Launch Risk Assessment
