Scrumball

Description

Scrumball is an influencer marketing platform built around five specialized AI agents, each handling a different stage of a campaign: strategy, discovery, outreach, tracking, and reporting. It draws on a database of 180M+ influencers to help brands find, contact, and manage creators without the manual workload of a traditional agency.

The outreach agent crafts personalized, context-aware messages that brands can review or approve before they are sent, keeping brand tone and accuracy under control. Other agents flag suspicious engagement patterns and inflated follower counts so budget is directed toward authentic creators, and monitor performance across the campaign lifecycle.

Scrumball positions itself as a hands-free, always-on marketing team that handles repetitive influencer-marketing tasks so a brand's own team can focus on strategy and creative work. Plans are billed monthly or annually through Stripe, with a free trial that includes AI agent credits and email unlocks.

Scrumball's Core Features

• Five specialized AI agents for strategy, discovery, outreach, tracking, and reporting

• 180M+ influencer discovery database

• Automated, personalized outreach with review and approval

• Influencer and campaign management in one workspace

• Performance tracking and ROI reporting

• Fake-influencer and bot detection

• Influencer analysis credits with in-depth audience and growth insights

• Team collaboration on campaigns

How to use Scrumball?

1. 1

   Sign up: Start with the free trial that includes AI agent credits and email unlocks.

2. 2

   Discover creators: Let the discovery agent surface relevant influencers from the 180M+ database using your targeting criteria.

3. 3

   Analyze influencers: Spend analysis credits to unlock growth, audience, and performance data for a chosen creator.

4. 4

   Automate outreach: Have the outreach agent send personalized messages, and review or approve them as needed.

5. 5

   Manage the campaign: Track performance and ROI through the platform's management and reporting agents.

Scrumball's Use Cases

• Influencer discovery
• Automated outreach
• Campaign management
• Performance and ROI tracking
• Fraud screening

FAQ from Scrumball

• Is Scrumball really AI or just automation?

  Each AI agent specializes in a different campaign stage and makes decisions in real time, adapting to your campaigns and learning from results rather than running fixed automation scripts.

• Can I trust the AI to communicate with influencers for me?

  The outreach agent crafts personalized, professional messages, and you can review or approve communication at any time to keep brand tone and accuracy consistent.

• Do the AI agents replace my marketing team?

  No. The agents handle repetitive influencer-marketing tasks so your team can focus on strategy, creativity, and brand growth.

• Can Scrumball detect fake influencers or bots?

  Yes. The system flags suspicious engagement patterns, inflated follower counts, and non-authentic activity so budget goes to genuine creators.

• How is billing handled?

  Subscriptions are processed through Stripe on monthly (31-day) or annual (365-day) cycles, and you can cancel future renewals from your account settings.

• How do influencer analysis credits work?

  One credit unlocks in-depth analytics for a single influencer on one platform, including growth analysis and audience insights, and credits reset with your billing cycle.