Description
Rey functions as an AI Employee specifically tailored for creator marketing, operating seamlessly within your team's Slack environment. It takes ownership of repetitive and time-consuming tasks, freeing up marketing professionals to concentrate on fostering creator relationships, making strategic decisions, and innovating.
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The platform is built to carry the reporting, preparation, and follow-through of a creator program forward. Unlike a typical dashboard that merely presents data, Rey assembles comprehensive reports, prepares next steps, and ensures follow-ups are consistently managed. It posts results directly in Slack on a schedule agreed upon by your team, eliminating the need for manual data compilation or logging into separate dashboards.
Rey can manage various recurring responsibilities, including weekly reporting, creator campaign preparation, creator and sample tracking, meeting follow-through, and advertising insights. For instance, it can post weekly updates detailing GMV, creator orders, active creators, published videos, and significant changes. It also prepares follow-ups for creators, flagging stalled records and recommending check-ins.
Crucially, Rey operates within explicit boundaries set by your team. You decide what information it can access, what it can prepare, and what still requires human approval. For advertising insights, Rey can explain performance and recommend budget shifts, but it never autonomously changes budgets or spends money. Similarly, for campaigns, it drafts creator matches, terms, and invitations, but nothing is sent out without your team's final review and approval.
Rey works from approved business contexts, connecting to your Shop data, creator data, campaign data, and advertising data. If information is incomplete or an action falls outside its agreed responsibilities, Rey stops and brings the decision back to your team. It is particularly suited for e-commerce brands, especially those on Shopify, running active creator or influencer programs where manual reporting and tracking have become a significant workload.
- CategoryWorkflow Automation
- Pricing ModelBeta Access
- DeploymentCloud
- PlatformsWeb
Rey's Core Features
Automated Weekly Reporting in Slack
Creator Campaign Preparation
Creator and Sample Tracking
Meeting Follow-Through
Advertising Insight Recommendations
Slack Integration for Output Delivery
Customizable Responsibilities and Boundaries
Data Connection to Shop, Creator, Campaign, and Advertising Sources
Approval Workflow for Prepared Content
Flagging of Stalled Records and Missing Data
Recommendation-Only Advertising Actions
Drafting Campaign Structures, Terms, and Invitations
Contextual Understanding of Business Data
Scheduled Task Execution
Beta Access Program
How to use Rey?
Apply for Beta Access: Submit an application to discuss your creator program and the tasks you want Rey to manage.
Define First Job: Work with Rey's team to scope Rey's initial responsibility, such as weekly reporting or campaign prep.
Onboard Data Sources: Connect your Shop, creator, campaign, and advertising data sources with guidance from the onboarding process.
Set Output & Schedule: Define the specific output, schedule, and approval line for Rey's tasks.
Review First Run: Review Rey's initial outputs with your team to ensure accuracy and alignment.
Approve Actions: Approve prepared reports, campaign drafts, or recommended actions before they are finalized or sent out.
Rey's Use Cases
- Automated Weekly Reporting
- Creator Campaign Preparation
- Creator and Sample Tracking
- Meeting Follow-Through
- Advertising Insight Generation
- Reducing Manual Reporting Workload
- Consistent Creator Program Management
- Streamlining Campaign Launches
