Description
RB2B is a website visitor identification software designed to reveal the actual people behind anonymous website traffic. It provides valuable insights by delivering full LinkedIn profiles, names, and verified business emails directly to Slack for users with US IP addresses. This capability transforms pageviews into tangible revenue opportunities, enabling businesses to engage with potential leads effectively.
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The platform operates by using a site script that identifies visitors through a publisher network, utilizing cookies, device IDs, and IP addresses. Additionally, it employs Demandbase's reverse-IP lookup technology to enhance visitor identification. Once identified, users can be pushed to your CRM for lead scoring, outreach, or Slack alerts, streamlining the sales process.
RB2B offers a 7-day full-featured trial, allowing users to access LinkedIn profiles, company information, and integrations. After the trial, users can continue with the LinkedIn and company profile push to Slack feature for free, limited to 150 credits per month. Paid plans start at $149 per month, providing additional features and capabilities.
While RB2B's Person-Level Identity technology is limited to US traffic due to GDPR and CCPA compliance, its Company-Level ID is global, allowing identification of visiting companies from any country. This flexibility makes RB2B suitable for businesses looking to enhance their lead generation efforts while remaining compliant with privacy regulations.
The platform is SOC2 Type II certified, ensuring that it meets high standards for data security and privacy. RB2B also provides resources for compliance with various privacy laws, including CCPA and CPRA, making it a reliable choice for businesses concerned about data protection. With RB2B, sales teams can receive alerts when target accounts visit high-intent pages, facilitating timely outreach and improved lead scoring, ultimately leading to increased sales engagement.
- CategoryLead Generation Tools
- Pricing ModelFreemium
- DeploymentCloud
- PlatformsWeb
RB2B's Core Features
Real-time visitor identification
LinkedIn profile delivery to Slack
Company-Level ID for global identification
7-day free trial available
SOC2 Type II certified
Integrates with HubSpot and Salesforce
Automated outreach capabilities
User-friendly setup in under 5 minutes
How to use RB2B?
Install the RB2B script in your website header
Identify visitors through cookies and IP addresses
Receive LinkedIn profiles and company information in Slack
Push identified users to your CRM for lead scoring
Set up automated outreach workflows
Monitor website traffic and engagement
Adjust privacy policy to inform users about data collection
RB2B's Use Cases
- Lead Generation
- Sales Outreach
- Data Enrichment
- Compliance Management
- Marketing Automation
