Description
Programmable offers an AI agent designed to streamline prospecting, research, and outreach for businesses. This agent identifies target companies and individuals, then conducts in-depth research using 56 included sources, alongside any connected data providers. It drafts personalized outreach messages and, crucially, waits for approval before sending, ensuring human oversight.
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The platform emphasizes data privacy and security. User-uploaded lists and generated results are not stored on Programmable's servers; instead, they are processed in memory and streamed directly to the user or their connected tools. This approach ensures that users retain full ownership and control over their data, with no lists being sold, pooled, or used for AI training. Only receipts, agent settings, and public company facts (like tech stacks) are retained for operational purposes.
Programmable integrates seamlessly with various cold-email tools such as Instantly, Smartlead, Lemlist, Woodpecker, Reply.io, and Apollo. It also connects with CRMs like HubSpot and Salesforce, messaging platforms like Slack and Microsoft Teams, and spreadsheets like Google Sheets. Users can import existing Clay tables or CSVs, and the agent intelligently identifies relevant columns for enrichment, adding its research alongside existing data.
Key capabilities include finding company websites, emails, and LinkedIn profiles, enriching data with details like industry, tech stack, and hiring information, and tracking competitor prices or new products. Users can bring their own API keys for AI models (Claude, OpenAI, Gemini, OpenRouter) for custom questions, and for data providers like Apollo or Hunter for enhanced people data. The credit-based system is transparent, with rows that cannot be enriched being automatically refunded.
Programmable can be used directly through its web application or via API, allowing integration with tools like Zapier, Make, n8n, and Google Sheets. This flexibility enables automated workflows, such as rebuilding sheets automatically or sending rows directly to a new Google Sheet in a user's Drive. The service is designed to be a powerful, yet privacy-conscious, solution for sales development representatives, marketers, and data analysts seeking to automate and enhance their lead generation and data enrichment processes.
- CategoryAI Sales Assistants
- Pricing ModelFreemium
- DeploymentCloud, API only
- PlatformsWeb
Programmable's Core Features
Automated company and people research
56 included data sources for enrichment
Integration with cold-email sending tools
Drafts outreach messages for approval
Does not store user lists or results
Supports custom AI and data provider API keys
Credit-based pricing with refunds for failed rows
CSV and Clay table import for enrichment
Export to CRMs, spreadsheets, and messaging apps
API and webhook support for custom workflows
Tracks competitor prices, stock, and new products
Finds companies by SEC filings or government contracts
AI reviewer for outreach message clarity
Remembers covered companies to prevent repeats
Encrypted storage for API keys
How to use Programmable?
Start an Agent: Begin by creating a new agent or uploading a CSV list of companies or domains.
Define Research: Specify the columns you want to enrich or the questions you want the agent to answer.
Connect Tools: Link your preferred cold-email tool, CRM, or Google Sheets for seamless data flow.
Review & Approve: Examine the drafted outreach messages and research results, then approve for sending.
Automate Workflows: Set up agents to run on a schedule or integrate via API with Zapier, Make, or n8n for automated data enrichment and delivery.
Programmable's Use Cases
- Outreach Agent
- List Enrichment
- Tech Stack Discovery
- Work Email Finder
- Competitor Monitoring
- Public Company Research
- CRM Data Population
- Automated Google Sheets
