Description
Claap is an AI-powered platform designed to leverage every sales conversation, turning them into valuable assets for sales teams. It addresses the common problem of underutilized sales call data by automatically recording, transcribing, and structuring these interactions. This agent-ready data then fuels CRM enrichment, automated follow-ups, AI agent activation, and scalable coaching.
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The platform operates in four key stages: Record Everything, Enrich Your CRM, Activate AI Agents, and Coach At Scale. Claap captures sales conversations from various sources like Zoom, Teams, phone calls, and in-person meetings without intrusive bots. It offers multilingual transcription across over 99 languages, ensuring no detail is missed. The AI then automatically enriches CRM systems, updating properties, scoring deals against methodologies like SPICED or MEDDIC, and eliminating manual data entry.
With Claap, AI agents can be activated to perform tasks such as deal scoring, drafting follow-up emails, and surfacing risks. The platform's MCP (Meeting Conversation Processing) connector allows structured data to power external AI agents like Claude or ChatGPT for outbound campaigns, deck generation, or competitive battlecards. Furthermore, Claap provides AI-driven coaching at scale, offering managers visibility into rep performance through scorecards and call reviews. This helps identify skill gaps, share best practices, and ground enablement in real call data, saving teams significant time each week.
Claap is built for the AI agent era, providing structured, labeled, and RAG-ready data pipelines that legacy tools often lack. Unlike basic recorders or dashboard-centric platforms, Claap offers an open API for workflows and direct integration with AI agents. This makes it ideal for B2B companies with dynamic sales environments, from startups to established leaders in finance, education, and tech, as well as for non-sales roles seeking to enhance communication and collaboration.
- CategoryAI Sales Assistants
- DeploymentCloud-hosted
- PlatformsWeb
Claap AI Sales Agents's Core Features
Automated sales call recording across multiple platforms
Multilingual transcription supporting over 99 languages
AI-powered CRM enrichment with automated data updates
Deal scoring against sales methodologies (SPICED, MEDDIC, BANT)
AI agents for automated follow-ups, risk surfacing, and deal scoring
MCP connector for integrating structured data with external AI agents
AI Coach for scalable performance analysis and rep training
Creation of training materials from recorded call highlights
No-bot recorder for unobtrusive call capture
Web conferencing, VoIP, mobile app, and email integration
SOC 2 Type 2 certified for data security and privacy
How to use Claap AI Sales Agents?
Record: Capture sales conversations automatically from various sources.
Enrich: Allow Claap's AI to structure notes and update your CRM.
Activate: Utilize AI agents for automated tasks like deal scoring and follow-ups.
Coach: Leverage AI insights for scalable rep performance analysis and training.
Claap AI Sales Agents's Use Cases
- CRM Data Enrichment
- Automated Follow-ups
- AI Agent Activation
- Sales Coaching & Enablement
- Deal Qualification & Review
- Meeting Transcription
- Performance Monitoring
- Cross-Team Collaboration
