Description
ADFIXER provides a comprehensive Amazon advertising automation platform designed to streamline PPC and DSP management. The system offers real-time bid optimization, updating every hour with detailed logs for every change, ensuring transparency and reversibility. This approach allows advertisers to maintain control while leveraging advanced automation.
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The platform is built around a margin-aware optimizer that considers product margins, fees, and conversion data to drive advertising decisions, moving beyond simple click-based goals. Bids are adjusted multiple times daily based on real-time signals, not bulk uploads, and the algorithm adapts over a 90-day rolling period to account for seasonality and market dynamics. A full audit log tracks every action, providing a clear record of decisions and the data that triggered them, with a one-click undo function for any automated change.
ADFIXER integrates nine modules into a single account, eliminating the need for multiple disparate tools. Key capabilities include goal-based bidding (ACoS, ROAS, or margin targets), automated keyword funnels for harvesting and graduating search terms, day-parting to optimize budget allocation by time and placement, and automatic detection of wasted ad spend. It also features conversion heatmaps, budget pacing, advanced analytics like share-of-voice, and a decision ledger for complete transparency.
The platform offers two service paths: Self-Service for in-house teams, providing full access to the platform priced by ad spend with no seat or setup fees, and Managed Service for brands seeking expert management of their Amazon advertising campaigns. This managed service includes a dedicated senior operator, strategy, bidding, builds, and reporting, all visible within the ADFIXER platform.
ADFIXER is designed for Amazon sellers and brands looking to enhance their advertising performance, reduce wasted spend, and save time on campaign management. It caters to businesses of all sizes, from those managing large catalogs across multiple marketplaces to those seeking to optimize their DSP campaigns for broader reach and retargeting.
- CategoryListing & Store Optimization
- Pricing ModelSpend-based
- DeploymentCloud
- PlatformsWeb
ADFIXER's Core Features
Automated Amazon PPC and DSP campaign management
Hourly bid optimization with audit logs
Margin-aware optimization considering product profitability
Real-time bid adjustments based on live signals
90-day rolling algorithm adaptation for seasonality
Full audit trail of all automated decisions with one-click undo
Goal-based bidding (ACoS, ROAS, margin)
Automated keyword funnel management
Day-parting for budget optimization by time and placement
Negative keyword auto-detection
Conversion heatmaps and advanced analytics
Managed DSP service option
Priced by ad spend, no seat fees
14-day free trial available
How to use ADFIXER?
Configure campaign goals: Set target ACoS, ROAS, or profit margin.
Enable automation: Activate the optimizer and select desired modules.
Monitor performance: Review the decision ledger and analytics dashboard.
Adjust strategy: Refine goals or settings based on performance insights.
Utilize DSP services: Integrate programmatic display and retargeting campaigns.
Scale campaigns: Expand to new marketplaces or product lines.
ADFIXER's Use Cases
- PPC Automation
- DSP Management
- ACoS Reduction
- ROAS Improvement
- Time Savings
- Profit Optimization
- Keyword Management
- Budget Pacing
- Performance Analytics
