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AgentLed

AgentLed is a self-serve AI sales agent that qualifies leads, drafts outreach, and books meetings using signal data from tools like Clay. It runs inside a company's existing stack (LinkedIn, email, CRM), drafts messages for human approval, and adjusts its outreach strategy from call notes. Built for founders and go-to-market teams running outbound.

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AgentLed screenshot

AgentLed is an AI sales agent platform that books meetings by finding the right prospects, running outreach, and handling follow-ups, using a company's own tools and data rather than a separate walled system. It is built around Clay, the data and enrichment platform, and runs its agents inside a company's existing lists, LinkedIn outreach tools, email, and CRM.

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Signals such as hiring activity, funding rounds, company expansion, and LinkedIn engagement feed an agent that qualifies each account and attaches a reason for the fit. The agent drafts outreach in the company's own voice, backed by the evidence behind each signal, but nothing sends without a human approving, editing, or holding the draft first. Once a sequence starts, the agent follows up on a set cadence unless the prospect replies, then triages the reply and sets the next step, whether that is sharing meeting slots or parking the lead.

AgentLed runs multiple outreach plays at once inside one campaign, a buying-signal message, a lead magnet, a content piece, an event-based touch, and shifts budget toward whichever play gets replies, parking the ones that don't. After a sales call, it can read the notes (via Fathom, Circleback, or a connected CRM, never the call recording itself) and propose changes to targeting, messaging, or which play to run next, again requiring approval before anything changes. It connects to Clay, Apollo, LinkedIn, HeyReach, Instantly, Gmail, HubSpot, Calendly, Slack, Outlook, Smartlead, Dripify, Waalaxy, Attio, Pipedrive, Salesforce, Notion, and other tools with an API.

AgentLed prices by monthly AI-agent credits rather than per seat. The Teams plan costs 117.90 EUR per month for 10,000 credits and covers managed AI agents across research, outreach, CRM, and meeting workflows, with unlimited team members and workflows, plus one-time credit top-ups. A custom plan is available for agencies running AgentLed across multiple Clay client workspaces, with white-label delivery.

It is built for founders, sales-development teams, and go-to-market operators, particularly those already using Clay for prospect data, who want an agent to run outbound end-to-end while keeping a human in the loop for every message sent.

  • CategoryAI Sales Assistants
  • Pricing ModelFreemium
  • DeploymentCloud
  • PlatformsWeb

  • Qualifies leads from hiring, funding, expansion, and LinkedIn-engagement signals

  • Drafts outreach in the company's voice with the fit reason attached

  • Human approval required before any message sends

  • Automated follow-up cadence that stops once a prospect replies

  • Runs multiple outreach plays in parallel and shifts budget to what gets replies

  • Reads call notes (not recordings) via Fathom, Circleback, or CRM to refine future outreach

  • Runs inside existing tools: Clay, LinkedIn, email, and CRM, not a separate platform

  • Credit-based pricing shared across the whole workspace, no per-seat fees

  1. Connect your tools: Link Clay, your LinkedIn outreach tool, email sender, and CRM.

  2. Set the signals: Choose which hiring, funding, or engagement signals should qualify a lead.

  3. Review drafts: Approve, edit, or hold each AI-drafted outreach message before it sends.

  4. Let it run: The agent follows up on schedule and triages replies automatically.

  5. Refine from calls: Connect call-notes tools so the agent can propose targeting and messaging changes.

  6. Approve changes: Confirm the agent's suggested adjustments before the next batch goes out.

  • Outbound meeting booking
  • Signal-based prospecting
  • Agency GTM delivery

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