Description
GWI Spark is an AI-driven insights analyst designed to provide fast, reliable human and consumer insights. It processes data from over 1.4 million annual surveys and 35 billion data points, offering analyst-quality answers in seconds. Users can ask questions in plain language and receive responses grounded in verified data, representing the views of real consumers worldwide.
The platform enhances AI tools by integrating 15+ years of validated research across 53 markets, ensuring clarity without the noise of web-scraped data. GWI Spark is compatible with popular AI tools like ChatGPT, Claude, and Copilot, allowing users to access insights without additional costs.
GWI Spark is designed to streamline workflows, enabling users to make informed decisions quickly. It offers features like media planning, pitching, and content marketing, helping teams craft strategies with confidence. The platform is scalable and easy to integrate into existing workflows, making it accessible to all teams, not just data experts.
Pricing for GWI Spark includes flexible plans with options for free and paid tiers. Users can choose from plans that offer 10 prompts per month or unlimited prompts, depending on their needs. The platform also provides options for enterprise clients, including custom data sets and dedicated support.
GWI Spark is ideal for marketing, sales, product, and research teams looking to leverage consumer insights for better decision-making. It empowers users to uncover patterns and trends, defend budgets with data, and tailor pitches without extensive research. With GWI Spark, users can transform data into compelling stories and drive growth with actionable insights.
GWI Spark's Core Features
Analyst-quality insights from 1.4M+ surveys
Access to 35 billion data points
Plain language question processing
Integration with AI tools like ChatGPT
15+ years of validated research
Insights across 53 markets
No additional cost for AI tool integration
Scalable and easy to integrate
Flexible pricing plans
Enterprise support available
Custom data set options
Instant insights for media planning
Pitching and content marketing support
Streamlined workflows
Data-driven decision making
How to use GWI Spark?
Configure: Set up GWI Spark in your AI tools
Use: Ask questions in plain language
Analyse: Receive insights from 35B data points
Optimise: Integrate insights into your strategies
GWI Spark's Use Cases
- Media Planning
- Pitching
- Content Marketing
- Consumer Research
- Strategy Development





